From the makers of all things plastic comes…SUSTAINABILITY? You heard right! The Hefty ReNew program has helped convert over 300 tons of hard to recycle plastic into valuable resources. To helped the world get familiar, we tapped World’s Strongest Man Martins Licis to demonstrate what "Pulling Our Weight" looks like. AdAge MarketingDive Betty
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Agency: Periscope
Client: Hefty
ECD: Heath Pochucha 763.807.8292
GCD: Jen Stocksmith 646.460.4937
CD: Bridget Jewell 651.373.8575
CW: Joseph Antenucci (Me) 201.790.1776 | Mike Gibbs 612.868.4510
AD: Meghan Rongitsch 612.246.8137
Social Creative: Taylor Lovaas 320.493.4216
Experience Design: Saurav Kattel 651.497.4894
Producer: Katie Durheim 952.201.9998
Director: Dan Opsal 515.205.2680